Tibor Zsigmond

57204709781

Publications - 4

The Impact of the Difficult Economic Situation on the Operation of Slovak Companies in the Shadow of War

Publication Name: Journal of Ecohumanism

Publication Date: 2024-09-20

Volume: 3

Issue: 7

Page Range: 2213-2230

Description:

Purpose: The purpose of this study is to examine the organizational and human resource (HR) responses to the challenging economic conditions caused by the war and the COVID-19 pandemic. Given the limited evidence available on how organizations adapt to such crises, this research aims to develop a conceptual model and empirically investigate the influence of two specific factors: organizational size and direct economic ties with the Russian and Ukrainian markets.This study employs a mixed-method approach, combining both theoretical and empirical research. A conceptual model was first developed to outline potential organizational reactions to crisis conditions. The empirical part of the study involved data collection from 128 organizations, including companies and institutions, in Slovakia. The analysis was conducted to test two hypotheses regarding how organizational size and economic connections with the Russian and Ukrainian markets affect organizational and HR responses in times of war.The findings of the study indicate that neither organizational size nor direct economic linkages with the Russian and Ukrainian markets significantly influenced the responses of the organizations studied to the economic difficulties caused by the war. This suggests that other factors may play a more critical role in shaping organizational and HR strategies in response to crises.For theory, this study contributes to the existing literature by challenging the assumption that organizational size and direct economic ties to conflict-affected markets are primary determinants of organizational responses to crisis. For practice, the findings suggest that managers and HR professionals need to consider a broader range of factors beyond size and market exposure when developing strategies to cope with economic disruptions caused by global crises.This research is original in its focus on the specific impacts of war and pandemic-induced economic conditions on organizations in Slovakia. The study provides valuable insights into how organizations navigate crises, expanding the understanding of crisis management and organizational adaptability. It adds value by highlighting the need for more comprehensive models that consider a wider array of factors influencing organizational behavior in times of global economic disruption.

Open Access: Yes

DOI: 10.62754/joe.v3i7.4372

Motivation and organisational culture from the perspective of SME employees – a case study at the time of COVID-19 pandemic

Publication Name: International Journal of Services Economics and Management

Publication Date: 2024-01-15

Volume: 15

Issue: 1

Page Range: 34-50

Description:

The aim of the research is to investigate the relationship between motivation and organisational culture from the viewpont of employees working at SMEs in Slovakia. The study examines all of this during the COVID-19 period, which took a heavy toll on individuals’ social and organisational relationships as well. To investigate this, first the overlaps between the two areas were indentified. When exploring the theoretical part, the authors faced with the problem that the influence of motivation and organisational culture was usually examined together, and not on each other. A questionnaire survey was conducted, to which 581 valuable responses were received. Based on the results, it was proven that the wider the range of motivation tools used, the more positive the employees evaluate the organisational culture. All of this is worth considering for companies that would like to build a suitable organisational culture in their company.

Open Access: Yes

DOI: 10.1504/IJSEM.2024.136058

New Organizational Environment Types Based on Garvin and Quinn – the Case of Slovakian Small and Medium Enterprises

Publication Name: TEM Journal

Publication Date: 2023-05-01

Volume: 12

Issue: 2

Page Range: 691-699

Description:

The aim of the study was to examine what common characteristics can be observed in companies based on Garvin’s learning organization and the Quinn’s organizational culture. Both of the trends are considered a fundamental factor of modern management. Studying the international scientific literature, it is clear that examining the overlaps between the two approaches is highly incomplete. The issue was approached from the perspective of employees, as they show high willingness to express their opinion. A questionnaire survey was used as a part of our research. 549 responses were included in the analysis, during which we applied a cluster analysis. Based on the results, three different types of organizational environment can be defined: supporting, neutral and distancing.

Open Access: Yes

DOI: 10.18421/TEM122-12

The Impact of Green Marketing on Consumer Behavior in the Market of Palm Oil Products

Publication Name: Sustainability Switzerland

Publication Date: 2022-02-01

Volume: 14

Issue: 3

Page Range: Unknown

Description:

The aim of the article is to examine the impact of green marketing on consumer behavior in the market for products containing palm oil. The first chapter addresses the theoretical approach—the impact of green marketing on consumer behavior. We considered a questionnaire survey to be the most appropriate method to conduct our research. In order to test our hypotheses, we applied Crosstab and Pearson’s chi-square test. The strength of the relationship between the variables was measured using Cramer’s V. The third chapter presents the research results based on the processed information of 527 obtained datasheets from the respondents. The data were collected from Slovak consumers in the summer of 2021. Hypotheses H1 (There is a significant relationship between the opinion of the consumer regarding purchasing products containing palm oil and the knowledge that the product does contain palm oil.) and H2 (There is a relationship between the consumer willingness to refuse the purchase of certain products if it has negative impact on the environment and the generational group the consumer belongs to.) were approved, however the relationship proved to be weak in both cases. The research makes it clear that the majority of consumers do not spend time reading descriptions on product packaging. It might be helpful for companies to make it clear and visible on the packaging that their product does not contain palm oil, informing the consumer and influencing them with the negative emotional message of the advert. The obtained research results are useful both for the producers and the customers.

Open Access: Yes

DOI: 10.3390/su14031364